MageTalk Episode 37 – Payyytarrr Yaaappp

Show Notes

The first-ever LIVE episode recorded using Google Hangouts as labelled “MageTalk After Dark”. The guys make some predictions about what will happen at Imagine 2015.

  • 2:45 Edgy TV Shows
  • 4:30 Pre-Imagine Excitement
  • 8:17 Speculating about Imagine
  • 16:33 Magento2 Extension Challenge


  • Correct: 1
    • EE 1.14.2 released
  • Incorrect: 5
    • eBay Enterprise has a buyer
    • Magento2 actual release date announced
    • Magento2 certification announced
    • Piotr’s tweet was about Roy Rubin’s announcement (it was really about Sherrie being named CM)
    • Last Imagine



MageTalk Episode 22 – “How Did I Even Begin to Thunk This?”

Show Notes

The guys drop fat beats while issuing knowledge bombs in the new “Lightning Round” segment

  • 4:30 Magento News
  • 8:25 Sites on Magento
  • 11:49 Thanks Phillip
  • 18:29 Boston Marathon / Brent Peterson
  • 20:02 Weight loss discussion
  • 22:17 Lighting Round
    • Tom Robertshaw “this is awesome”
    • Deployment strategies
    • Magento Upgrades
    • Javascript patterns in Magento (Kris Brown)
    • Checklists
    • MageMail update
    • Extensions



MageTalk Episode 13 – The Dodecahedron Smotherer

Show Notes

The guys set the record straight on a few things they got wrong, grill newly-hired Magento Evangelist Ben Marks about his role, ask hard questions (where are the forums?) and Ben name-drops with all of the PHP folks he’s getting to know in his newfound role.

  • 9:48 Software release schedules around holidays and the idea of release candidates.
  • 28:45 Kalen reminisces about his early days of working with Magento
  • 29:32 Ben talks about how he got his start in teaching the Magento U courses and the filming of the first video that is still available online.
  • 36:11 How Magento 2 is doing a better job of communicating with the community
  • 38:50 Search in Magento
  • 40:55 Ben talks about what it means being a Developer Evangelist for Magento and how he measures the success of the position
  • 1:01:36 How can the community help Ben
  • 1:03:07 Ben drops some hints about the new forum solution Magento is looking at for replacing the now read-only forums and a possibly timeline for its release.

Corrections for Ep12

  • Colin Mollenhour never submitted code surrounding the improvements in indexing for EE 1.13, but he had exchanged emails with the core team on ideas. Piotr Kaminski clarified that there were already conversations happening internally along these same lines of thinking.
  • Piotr also clarified that none of Kalen’s gloriously beautiful code was used in the responsive email designs for EE 1.14. It all came from Classy Llama. Props to the Llamas.

Links / Mentions



MageTalk Episode 11 – “Kliptork Means Bed”

Show Notes

Mage Titans review is in – big hit! Sounds like a great new conference is here in the Magento Community! Phillip reviews Magento Live Germany 2014.

MageTalk Episode 10 – MageHero

Show Notes

Kalen unveils a social network for Magento Developers, MageHero. Community members organize an event to close open questions on Magento Stackexchange.

  • #magestackday
  • Sign up for our email and receive a FREE bonus episode and enter to win a hand-signed copy of Vinai Kopp’s Grokking Magento book!
  • MageHero (previously known as “MageDevs”) online
  • MageHero GitHub:

MageTalk Episode 8 – Magento Live Germany Interviews

Show Notes

Phillip goes to Magento Live Germany and interviews some well-known Magento Community members


  • Brent Peterson:
  • Akeneo:
  • Sylvain Rayé:
  • Tobias Zander:
  • Christian Münch:

MageTalk Episode 7 – Real Live Intros in Your Area

Show Notes

Shellshock is a new vulnerability that’s taking the infosec world by storm – so the guys go deep on security today. Kalen is fascinated with a new book.

Listen until the very end!

Extension of the Week
Magento Configuration Sync by Nick Jones

MageTalk Episode 6: A Blogroll, a Webring, and a Paypal Link

Show Notes

  • Intro music created by Spectral Wolf – check out

  • The domain is finally setup. Thanks again to Matt from RocketWeb for hooking that up

  • Submit comments on the podcast at!

  • Alessandro Ronchi said “subscribe to MageTalk and you’ll love commuting!”. Thanks Allesandro!

  • Webgriffe_Maintenance allows you to easily put up a maintenance page for your site, for specific IP addresses, as well as basic authentication. Useful for locking down staging sites.

  • MageTalk has a blogroll!

  • The Llama Commerce Show is a cool podcast with great eCommerce strategy

  • MageTalk is not useful at all for actual eCommerce strategy. It’s more like inside baseball talk for the dev community.

  • The difference between waterfall and agile/retainer billing engagements for Systems Integrators.

  • Women in the Magento community are awesome!

  • It seems crazy to Kalen that more Magento stores aren’t with a solid, specialized Magento host.

  • Kalen is having a great experience with Sonassi for Magento hosting. Phillip’s had a great experience with Nexcess but not-so-great experience with hosting companies that shall not be named.

  • Back in 1999, Phillip had a blog roll, a web ring, and a PayPal link on his site.

  • Phillip owns 1 billionth of a Bitcoin.

  • The Jamaican bobsled team from the winter olympics this year were funded by Dogecoin.

  • PayPal is now accepting Bitcoin! Phillip is going to buy a carpenter’s pencil at Home Depot for his $5 worth of Bitcoin via PayPal.

  • You can go to City Winery in New York City and pay your bill with the PayPal app.

  • Some dude writes a crazy article on forbes that WooCommerce is a better and safer choice than Magento. Phillip posts a scathingly true, epic comment.

  • eBay is spinning PayPal off as a separate public company. Kalen thinks the sky is falling but Phillip reassures us that it’s no big deal.
    — Roy speculates that Magento will be sold off. The heck, bro?
    — DHH says “Ebay is like a foster home for tech adolescents who upset their industry and then didn’t know where to go. First Skype, now PayPal.”

  • Extension of the Week: Granify – which is a service that helps to drive sales by detecting customers that are getting ready to bounce and popping up some kind of notification to them based on what objections they may have to purchasing.

  • Homework for developers: For every site that you go to, copy and paste the price outside the browser to try to get a popup to come up.

MageTalk Episode 5 – So Much Drama in the LBC

Show Notes

  • Phillip and Kalen talk about Sriracha for the first time on the show, despite the fact that we have a long history of blabbering on and on about the magic sauce.
  • The fumes from Sriracha apparently made people blind. But it may have also been the nuclear plant in that town.
  • Joshua Warren of Creatuity starts MageUnity – a new and improved water cooler for the Magento community.
  • Kalen makes an idiot out of himself mispronouncing Joshua’s name.
  • Brent Peterson starts a Slack chat group.  (Brent – if you’re out there, hook us up with a link or something).
  • Recap of Karen’s about issues with Magento Connect. Magento Connect has more extensions than Big Commerce, Shopify and every other marketplace combined. She contends that most of them are garbage and points to some companies that are ripping off her extensions.
  • Only a small percentage (6% ?) of providers are servicing the bulk of the merchants in the ecosystem.
  • AppShop HQ is a Magento extension marketplace that Karen started a year or two ago to address these issues.
  • Blue Jalapeno appears to be a mysterious shell corporation that has published a lot of extensions on AppShopHQ.
  • Can the Magento developer community review all the extensions out there and weed out the bad ones? Phil thinks not.
  • MageKarma is a new Magento Extension review site by Tim Bezhashvyly.
  • Judge is a tool by Net Research that reviews extensions for quality issues. It’s a pretty amazing tool, but still requires iteration – there are still some false positives in the review algorithm though.
  • Matt and the crew at Rocket Web may have something in the works with regard to extension review.
  • There are lots of Magento developers around the world that are probably also working to address these issues – couple of recent Meet Magento’s: Meet Magento Ukraine and Meet Magento Romania
  • Phillip says Magento Live Australia with an Australian accent. Kalen says something with some kind of crazy accent, not sure what.
  • New Magento Imagine Website. Call for Papers is already open.
  • Phil’s quiver is full of conference talks.
  • Allan MacGregor of Demac Media who wrote the Magento PHP Developer’s Guide is writing a new book – Test Driven Magento Extension Development.
  • Help to support Allan! Give a suggested price that you’re willing to pay for his TDD book on leanpub.
  • Here’s Allan’s blog – Coderoncode
  • Recap of the work on the Custom Reports module with the team from the Imagine hackathon.
  • Classy Llama wrote a sick blog post on the Custom Reports module, a.k.a. “Risky Reports”
  • Kalen is a punk for not accepting Lee’s pull request.
  • Lee’s fork is probably a lot better than Kalen’s by now because Lee is a straight up beast.
  • Kalen talks about another application of the Custom Reports module – which is an Inventory By Hour multiple line chart that he created.
  • Sweet Tooth will give a free bucket of poutine to anyone who signs up in the next 24 hours.
  • Kurt Theobald gives a talk at MMNY, and everyone loses their mind.
  • Kurt says that one of the problems in the community is that there isn’t a center of gravity or a central leadership.
  • Phil doesn’t agree with anybody.
  • Phil and Kalen feel like Magento is doing a pretty solid job of focusing on core products, killing products that aren’t important, keeping a good release cadence, building momentum, gathering feedback from the community, etc.
  • You can’t have your cake and eat it – complaining when Magento releases a responsive theme that is 90% complete, and then also complaining that they aren’t releasing fast enough.
  • One of the voting members (Phil Sturgeon) of the PHP Framework Interop Group was at MMNY and thought the Magento community was nuts.
  • Phil and Kalen are launching a new forum to centralize the leadership in the Magento community called – join now.
  • Ben Marks really is the central leader of the Magento developer community. He’s someone that everybody knows, loves, and respects, and he’s doing everything humanly possible to move things forward.
  • Magento Fireside Chats is a great example of a community effort putting together a really great resource.
  • Let’s all show some love for our people! The Magento core development team!
  • Extension of the Week: Promo Code Messages by Laura Folco and Andreas von Studnitz.
  • Phillip’s Anti-Pattern of the Week: Don’t install Magento modules from an unknown source.